Justin Samra

SVP Project Development 
& Implementation

Justin Samra is the Senior Vice President of Implementation & Development at NueHealth, where he leads strategic growth initiatives and oversees the execution of healthcare delivery models that enhance patient outcomes and operational efficiency. With over two decades of experience in healthcare business development, marketing, and brand strategy, Justin brings a wealth of expertise to his role.

Prior to joining NueHealth, Justin served as Vice President of Development & Brand Strategy at Rothman Orthopaedic Institute. During his 13-year tenure, he was instrumental in expanding the organization's geographic footprint and elevating its brand presence. His leadership was pivotal in forging partnerships and implementing innovative strategies that contributed to the institute's growth.

Justin's professional journey also includes roles in sports marketing with organizations such as the Philadelphia Union and the Philadelphia Eagles, where he honed his skills in brand development and strategic partnerships.

A graduate of Juniata College, Justin is based in Swedesboro, New Jersey where he lives with his wife and two children. His commitment to excellence and passion for healthcare innovation continue to drive his contributions to NueHealth's mission of transforming healthcare delivery.